Privacy Policy

Roland DG Mid Europe is committed to safeguarding the privacy of our website visitors. This Privacy Notice sets out how we collect, share and use your personal information and how you can exercise your privacy rights. If you have any questions or concerns about our use of your personal information, then please contact us using the contact details provided under the section How to Contact Us.

What information do we collect?

The personal information we may collect, store and use about you broadly falls into the following categories:


Information that you provide voluntarily

Certain parts of our website may ask you to provide personal information voluntarily: for example, we may ask you to provide your name and contact details (e.g. company name, address, phone number and email address) in order to register an account with us, to subscribe to marketing communications from us, and/or to submit enquiries to us. The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information.

Information that we collect automatically

When you visit our website, we may collect certain information automatically from your device. In some countries, including countries in the European Economic Area, this information may be considered personal information under applicable data protection laws. Specifically, the information we collect automatically may include information like your IP address, geographical location (e.g. country or city-level location), browser type and version, operating system, referral source, length of visit, page views and website navigation.

Collecting this information enables us to better understand the visitors who come to our website, where they come from, and what content on our website is of interest to them. We use this information for our internal analytics purposes and to improve the quality and relevance of our website to our visitors.

Some of this information may be collected using cookies and similar tracking technology, as explained further under the section Cookies and similar tracking technology below.

Information that we obtain from third party sources

From time to time, we may receive personal information about you from third party sources (for example, from data brokers, exhibition vendors and list suppliers), but only where we have checked that these third parties either have your consent or are otherwise legally permitted or required to disclose your personal information to us.

The types of information we collect from third parties, could for example include, name, job title, contact details. We use the information we receive from these third parties to communicate information and offers for our products and services, or to maintain or improve the accuracy of the records we hold about you.

We may also receive personal information about you including for example, name, job title, contact details from our Authorised Dealers for the purpose of completing a sale of our products to you, post-sale for the purpose of providing you our product warranty and for marketing communications.


Cookies and similar tracking technology 

We use cookies and similar tracking technology (collectively, “Cookies”) to collect and use personal information about you. For further information about the types of Cookies we use, why, and how you can control Cookies, please see our Cookie Notice.

Why we use your personal information 

Personal information submitted to us via this website, or on other Roland DG digital platforms, will be used for the purposes specified in this Privacy Notice.

We may use your personal information to:

Administer the website;

Improve your browsing experience by personalising the website;

Enable your use of the services available on the website;

Send to you goods purchased via the website, and supply to you services purchased via the website;

Send statements and invoices to you, and collect payments from you;

Send you service emails;

Send you email notifications which you have specifically requested;

Send to you our newsletter and other marketing communications relating to our business or the businesses of carefully-selected third parties which we think may be of interest to you by post or telephone. Furthermore, where you have specifically agreed to this, we may also send you this information by email or similar technology (you can inform us at any time if you no longer require marketing communications);

Provide third parties with statistical information about our users – but this information will not be used to identify any individual user;

Deal with enquiries and complaints made by or about you relating to the website.

Where you submit personal information for publication on our website, we will publish and otherwise use that information in accordance with the terms of this Privacy Notice.


We will not provide your personal information to any third parties for the purpose of direct marketing without your consent where this is required.


Who do we share your personal information with?

We may disclose your personal information to the following categories of recipients:



To our group companies, third party service providers and partners who provide data processing services to us (for example, to support the delivery of, provide functionality on, or help to enhance the security of our website), or who otherwise process personal information for the purposes set out in this Privacy Notice or notified to you when we collect your personal information;

To our Authorised Dealers for the purpose of completing a sale of our products to you, post-sale for the purpose of providing you our product warranty and for marketing purposes;

To any competent law enforcement body, regulatory, government agency, court or other third party where we believe disclosure is necessary (i) as a matter of applicable law or regulation, (ii) to exercise, establish or defend our legal rights, or (iii) to protect your vital interests or those of any other person;

To the purchaser (or prospective purchaser) and its agents and advisers in connection with any actual or proposed purchase, merger or acquisition of any business or asset provided that we inform the buyer it must use your personal information only for the purposes disclosed in this Privacy Notice;

And, to any other person with your consent to the disclosure.

International data transfers 

Your personal information may be transferred to and processed in and transferred between any of the countries in which we or our service providers and partners operate in order to enable us to use the information in accordance with this Privacy Notice. These countries may be different than the country in which you are resident and have data protection laws different to the laws of your country. However, we have taken appropriate safeguards to require that your personal information will remain protected in accordance with this Privacy Notice.


Security of your personal information 

We will use appropriate technical and organisational measures to protect the personal information that we collect and process about you. The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information. Specific measures we use include storing all the personal information you provide on our secure (password- and firewall- protected) servers and encrypting all electronic transactions you make to or receive from us using SSL technology.


You are responsible for keeping your password and user details confidential. We will not ask you for your password (except when you log in to the website).


Data retention 

We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax or accounting requirements).


When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


Amendments to this Privacy Notice 

We may update this Privacy Notice from time to time in response to changing legal, technical or business developments. When we update our Privacy Notice, we will take appropriate measures to inform you, consistent with the significance of the changes we make. We will obtain your consent to any material Privacy Notice changes if and where this is required by applicable data protection laws.

How to contact us

If you have any questions or concerns about this Privacy Notice or our use of your personal information, please write to us by email;  or by post to Roland MID EUROPE ia L. da Vinci, 1b, 63075 Acquaviva Picena AP –ITALY


The data controller responsible in respect of the information collected on this website is Roland DG MID EUROPE.

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